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BlogCharitable Giving on the Rise in the New Year

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Make a change with charitable giving
Blog/Fundraising

Charitable Giving on the Rise in the New Year

Make a change with charitable giving

GivingTuesday, the organization that started the global movement to donate to nonprofits and causes the day after Thanksgiving, reported a record-breaking year for charitable giving on Nov. 30, 2021.

According to the organization, about 35 million adults participated in GivingTuesday 2021, either by making monetary donations or through volunteerism. Charitable contributions totaled $2.7 billion in the United States — an increase of 9% compared with 2020 and 37% compared with 2019.

The results signal a continued trend in charitable giving in the New Year. Even during a pandemic and times of uncertainty, donors are opening their hearts to support the most vulnerable.

The last two years have redefined charitable giving and changed the needs in our community. AMPERAGE has the expertise to assist your organization with:

  • Raising funds for a new program or project
  • Providing direction with an annual development plan or strategic planning
  • Implementing an annual or endowment campaign
  • Re-engaging your audience through market research
  • Redesigning your website
  • Managing a digital campaign

As your organization plans for future campaigns, the fundraising consultants at AMPERAGE Marketing & Fundraising are ready to move the needle for you. Our mission is doing work that positively impacts lives in positive ways, and we are uniquely positioned to assist you in your fundraising and marketing needs.

We hope your 2021 ends on a prosperous note and wish you a wonderful holiday season filled with joy.

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Melissa provides fundraising counsel for AMPERAGE’s nonprofit clients, leading feasibility studies and providing solutions that drive successful fundraising campaign results. A Certified Fund Raising Executive (CFRE), she uses her experience and extensive skill set to continually advance her fundraising practices and develop campaign-specific strategies, materials and training to help clients reach their campaign goals and advance their mission. Melissa has vast experience working in the nonprofit sector, having served in development and leadership roles with Sisters of Mercy and the Alzheimer’s Association. In addition, she has served as a volunteer and board member with local nonprofits, such as the Catherine McAuley Center. Faith-based organizations and causes are of particular interest to Melissa. Melissa moves the needle by always looking for new opportunities and ways to improve professionally. She is currently president of the Eastern Iowa Planned Giving Council and a past president of the Association of Fundraising Professionals-Eastern Iowa Chapter. Melissa holds a Master of Strategic Leadership degree from Mount Mercy University. This busy professional, wife and mother enjoys sports and live music in her free time. A fan of Cubs baseball and Iowa Hawkeye football, Melissa and family enjoy football tailgating, where she’s known for her breakfast burritos. She enjoys the local band scene but says a Foo Fighters concert is her all-time favorite.