Fundraising Consulting Firm Promotes Jennifer Rubel to Director of Fundraising
Jennifer Rubel has been promoted to Director of Fundraising at AMPERAGE Marketing & Fundraising, a fundraising consulting firm headquartered in Cedar Falls, IA. Jennifer joined
Advertise on a City Firetruck?
Editor’s note: This week we are revisiting some of the One-Minute Marketer’s most popular blog posts from the past. This one was originally published in July 2012. The city of
Dynamic Marketing Duo: TV and Mobile
According to a Google Consumer Survey (May 2015), “two-thirds of smartphone owners used their phones to learn more about something they saw in a TV commercial.” Nielsen estimat
The Ultimate Ad Blocker
You’ve probably read about Apple enabling ad-blocking apps on its new mobile operating system. I’m surprised with all the hype around this subject for three reasons: A
The Ultimate Ad Blocker
You’ve probably read about Apple enabling ad-blocking apps on its new mobile operating system. I’m surprised with all the hype around this subject for three reasons: A
How Important is Sports to TV?
Advertising Age reports that sports account for nearly 40 percent of broadcast TV advertising spending. It’s not surprising because of last season’s 50 most-watched TV shows,
How Important is Sports to TV?
Advertising Age reports that sports account for nearly 40 percent of broadcast TV advertising spending. It’s not surprising because of last season’s 50 most-watched TV shows,
Adding Value (and Flowers) to Your Advertising
I traveled to England this summer. Great trip, but, of course, I was also fascinated with how the English advertise in the historic areas. Advertising and billboard-like signs are