Eastern Iowa Health Center PR Campaign
Sharing About Clinics
When Eastern Iowa Health Center needed to promote its free COVID-19 vaccine clinics, it turned to AMPERAGE.
The AMPERAGE public relations team drafted releases sharing about the clinic. The team also arranged interviews with an Eastern Iowa Health Center spokesperson. Local television crews were also invited to visit the clinic to capture footage.
The Results Were Outstanding:
- Local coverage around the various clinics generated nearly 1 million earned impressions.
- More than 15 placements were shared about the clinics.
- Messaging on Eastern Iowa Health Center’s services for the community was integrated into the information
about the clinics.
