Our Content Strategists Shape the Way People Think & Feel About Your Brand
AMPERAGE is an agency of gifted storytellers. Our content strategists play a vital role in building your brand persona and your online search visibility. Well-crafted content can inspire, educate, and persuade audiences to engage and interact with your brand. But to do content well in service to your brand and marketing goals takes experience, a strategic mindset and a liberal application of creative spark.
Our design, video and writing teams want to tell great stories — in particular, your brand story. With a keen eye for detail and an unwavering commitment to quality, AMPERAGE content strategists understand the importance of creating content that is not only informative but also entertaining.
And as strategic thinkers and creators, we always consider your marketing goals and the needs of your audiences. We tailor your content to different target markets and different platforms, informed by our deep understanding of the nuances of tone, style and voice.
We’ve spent years honing our craft. Tap into our broad and deep experience in multiple content formats:
- Art direction
- Collateral design and copy
- Long- and short-form video
- News-style articles
- Press releases
- Scripting and storyboards
- Social media
- Web design and copy
As part of the team collaborating with you, our content creators build the bridge between your marketing strategy and execution. We bring your message to life through creativity, great design, words, images and video — that together tell an authentic, humanized story to connect your brand, services and products with your target audiences.
In other words, we give your “why” a voice and help it create emotion, spark curiosity and inspire action.
Frequently Asked Questions
Blogging benefits businesses large and small by increasing visibility. Every blog post on your website represents another opportunity to elevate your keywords, turn up in search results and earn organic traffic to your site. Plus, blogging is a flexible medium where your brand personality can have the spotlight. Website content is generally practical and to the point, but Google loves fresh content. In a blog, you can discuss your products and services in more depth, share insights or even opinions about industry trends and further establish expertise and authority — elements that benefit organic SEO. Blogging is also an important part of any social media strategy. Sharing blogs on Facebook, Twitter, LinkedIn and other platforms helps expand your website presence and increase visibility of your brand. The benefits of blogging are huge. To evolve your content marketing strategy, call AMPERAGE.
In today’s online marketing world, a content strategy helps define your brand’s products and services by creating and distributing content messaging that continually communicates your expertise, authoritativeness and trust (E-A-T). When you consistently demonstrate E-A-T in well-promoted content, Google and other search engines rank you higher in their search results. The more people who repeatedly view your content, the more viable your business becomes. As trust builds from search engines and your search visibility increases, you gain potential customers and ultimately more sales. Let one of our AMPERAGE content strategists guide your content marketing efforts. Contact AMPERAGE today.