Why is a feasibility study important in fundraising?

A feasibility study helps define your fundraising outcome. Any fundraising effort with a goal of $500,000 or more should irrefutably begin with a soundly conducted feasibility study. Working closely with a fundraising consultant at AMPERAGE Marketing & Fundraising, you will learn your organization’s perceived strengths, challenges you’ll have to overcome, the opportunities for a successful outcome. You will learn how much your constituents will support a campaign. You will define, add to or build your case for support. You will discover your campaign, board and development committee leaders. You will identify prospects, levels of giving and enlarge your donor base. You will be able to outline an overall campaign strategy. Importantly, those of key influence and affluence will be educated and cultivated. A key advantage of an AMPERAGE feasibility study is that you will learn how your organization and its tested project goal compare to benchmarks of more than 80 other studies we have conducted over the past 20 years.