Can Google Hear You Now?
Just when you thought you had mobile search down, there is a new voice in the marketing game. It’s called voice search. According to comScore, voice search will account for half
Why Do You Share On Facebook?
We all share on Facebook. But have you ever thought about why you share with your friends and family? New research takes a look at the motivations of why people share what they do.
The Conversions Are Landing
Landing pages are indispensable for success digital campaigns. It helps people easily confirm they are in the right place after searching and clicking on an ad, and a landing page
Social Video: The Collision of Social Media and Video Marketing
Video isn’t just an important part of the online experience—it’s essential. According to a report by Cisco, video will account for 80 percent of global internet traffic by 20
Instagram Is My Favorite Social Medium
I’m an Instagram fan. You don’t have to be an active uploader of images to enjoy this social media app. When you have extra time, this is a wonderful way to fill it wit
AMPERAGE Marketing & Fundraising Welcomes Jennifer Rubel as the Newest Regional Fundraising Adviser
BETTENDORF, Iowa—Jennifer Rubel of Bettendorf has joined Amperage Fundraising Advisers as a regional fundraising adviser for the Quad Cities and western Illinois area. Rubel serv
Are You Ready for Some Football?
Football season is in full swing. If you are a fan, you’ve probably watched a game or two the old-fashioned way–on television. And don’t expect that to change muc
Apple Brands Even on a Construction Sign
We all can agree Apple knows how to market products. We all marvel at its advertising for the iPad, iPhone and other innovative products. Yet it is Apple’s brand follow-thro
Zara Speed Thrills in Retail
There’s a new business model, born out of the fact that speed thrills. Zara, a fashion retail store, is disrupting the industry not with digital prowess, but by changing the stor