A Headline You Don’t Want to Read
Here was the headline in my email bucket, “Americans Continue to Rank Advertising Professionals Low in Ethics and Honesty. We needs some public relations, but so do members of congress, senators, car sales people and insurance sales people.
And if I did need a spokesperson, I would have a nurse speak for our less than trustworthy industry. The nursing profession is the number 1 ranked profession for honesty and ethics (according to Gallup). Nurses have been on top for 18 years in a row. Maybe we could have a nurse and an engineer discuss why marketing is so important to the world.
We really trust our healthcare professionals: Of the top 5 professions, 4 are healthcare related: 60% of the top 10 are health related.