Incorporating DEIB in your Fundraising Program
Incorporating diversity, equity, inclusion and belonging (DEIB) into your fundraising program does not happen overnight. It needs thoughtful strategy and planning. However, before
Baby Boomer Philanthropy & Charitable Giving in 2023
Charitable giving is often tied to the condition of the economy. When the economy is uncertain, donors may be more reluctant to fulfill their philanthropic intentions not knowing w
How to Establish a Nonprofit Endowment Fund
Since the beginning of the decade, organizations have learned the importance of having a nonprofit endowment fund. In the early days of COVID-19, many organizations with an establi
Fundraising Campaigns Positively Impact People’s Lives
At AMPERAGE Marketing & Fundraising, we build fundraising campaigns to positively impact people’s lives in significant ways. Our focus industries have a significant impact on
Needle-Moving Marketing Trends for 2023
As the countdown to the end of 2022 approaches, it is time to make plans to energize your brand in 2023. Consider the following helpful marketing trends, tips and predictions [&hel
Inflation’s Impact on Charitable Donations
The rise in inflation over the past year has impacted how individuals and businesses spend money including their charitable donations. Paying more for gas, food, repairs, supplies
Nonprofit Capital Campaign Surpasses Goal
Congratulations to our client His Hands Free Clinic for completing the Great Need. Great Care nonprofit capital campaign. His Hands Free Clinic surpassed its $1.5 million capital c
Artificial Intelligence in Fundraising
Artificial Intelligence (AI) sounds like a tactic that would be part of a sci-fi movie, but since the beginning of the decade many nonprofits have been using AI to increase [&helli
Converting Annual Donors to Major Gift Contributors
The last quarter of the calendar year signals a busy time for most nonprofits’ annual campaigns. In fact, Double the Donation reports that 30% of nonprofits’ annual giving occu
A Search Marketing Plan = More Web Traffic
Low or no web traffic to your website? Not showing up in local search? Often, search visibility is either nonexistent or very poor, yet it’s essential to compete in today’s [&h