I know 2015 is fading from view, but I saw a new listing of top New York Times stories of 2015 and I just had to capture the thought. One of the advantages of digital newspapers is you know what are the top stories and how long people spend with them.
Looking at the list caused me to have an epiphany about what the new journalism will look like in the future.
According to the New York Times online version, “We ranked the top 100 favorite Times articles of 2015…by the total combined time readers have spent looking at them. The result is a mix of ambitious investigative projects, big breaking news, features and service journalism. You can see the big themes of the year, like race, terrorism and technology — but also the things we all found captivating, like the story of twin brothers separated, which in total held readers over 62 years, or the tale of a solitary man who died alone, which in total held readers over 46 years.”
Here are the top 10:
- Big wedding or small?
- How one stupid tweet blew up Justine Sacco’s life
- Inside Amazon: Wrestling big ideas in a bruising workplace
- To fall in love with anyone, do this
- Mixed-up brothers of Bogotá
- South Carolina officer is charged with murder of Walter Scott
- The moral bucket list
- Lonely death of George Bell
- 52 places to go in 2015
- My own life
My epiphany is that the top news of the day may have us all talking for a short time, but the stories with staying power benefit our lives or tell a good story. This gives all of us a message of hope, because the content we are creating, if it is highly relevant (and well written) will hold the attention of our stakeholders.