Do Cows Like To Be Branded?
When you stop and think about our brand-saturated world, it can make your head hurt. It is estimated that we see 5,000 brand messages a day. (And who has time to count that many?)
Scoop There It Is
Advertising today is different, but most have not figured out all the new-age subtleties. It seems that many advertisers just want to tell people things in commercials and videos,
Skip Intro
I was just thinking how a little button on the beginning of a binge show says so much about our communication world today. We are all talking about shorter copy, shorter vide
