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September 2021

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Marketing Charts
Blog/One-Minute Marketer

A New Kind of PR: The Graphic

I saw an interesting title the other day, Data Journalist. I would have been immediately drawn to that field of work if it had existed in Iowa J-school back in my day. The rise fo

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By Mark Mathis
September 30, 2021
Coors Pure Organic Ad
Blog/One-Minute Marketer

This Blogpost is 100% Organic

Some believe that “organic” is a trend or something new. But more and more food (and products) carry the organic label. It’s the evolution consumers are driving f

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By Mark Mathis
September 27, 2021
Speeding Up Podcast
Blog/One-Minute Marketer

Speed Thrills and Speed Kills

I love the phrase “speed thrills.” We understand that phrase for roller coasters, but we also experience thrills when we get something faster than expected. Speed also

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By Mark Mathis
September 23, 2021
News

Molly Schmehl Joins AMPERAGE Marketing & Fundraising

Molly Schmehl, CPA, joins AMPERAGE Marketing & Fundraising as the accounting director. “I am eager to work alongside Bryan Earnest and AMPERAGE’s leadership team as we roll

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By Lori Davis
September 22, 2021
E-commerce sales as a share of total retail sales (Dotted line represents projection)
Blog/One-Minute Marketer

1 in 6.5 People Are Surprised by this Blog Post

For many of us, the internet seems like our No. 1 store. During the pandemic, e-commerce was a lifeline to products. However, you have to keep the data in perspective as you make d

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By Mark Mathis
September 20, 2021
Fundraising/News

Fundraising Consulting Firm Promotes Jennifer Rubel to Director of Fundraising

Jennifer Rubel has been promoted to Director of Fundraising at AMPERAGE Marketing & Fundraising, a fundraising consulting firm headquartered in Cedar Falls, IA. Jennifer joined

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By AMPERAGE
September 17, 2021
Fundraising

Should We Accept Cryptocurrency Gifts?

According to Yahoo Finance, over 21 million or 14% of Americans own some form of the 10,000 virtual currencies available, such as Bitcoin or Ethereum. These crypto assets or digita

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By Melissa Pence, CFRE
September 16, 2021
AC Hotel Shower in Des Moines
Blog/One-Minute Marketer

Innovation in a Bathroom Shower

Defining a target audience is difficult. To understand your best audience, you have to think of marketing like a tennis racket: You can hit the ball with any part of the racket, bu

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By Mark Mathis
September 16, 2021
The generations defined
Blog/One-Minute Marketer

Think Visual with Gen Z

You can’t keep hiding from the fact that Gen Z is here. You can stop complaining about millennials (many millennials are turning 40 this year); you have a new generation acti

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By Mark Mathis
September 13, 2021

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Cedar Falls, IA 50613

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AMPERAGE Marketing & Fundraising Logo https://www.amperagemarketing.com/locations/cedar-rapids/ AMPERAGE Cedar Rapids, IA Office 805 Wright Brothers Blvd. SW
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Cedar Rapids, IA 52404

319.298.0242

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Wausau, WI 54403

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