Are You Online During COVID-19?
So what are we doing while we are at home? It may seem obvious to you, but we are watching television (linear TV and streaming) and we are the internet in huge numbers.
As the number of cases climb, so does the internet. I do think the increase in the US without as many cases could be because we are not getting the information we need through other sources. VPN stands for Virtual Private Networks and it basically provides greater privacy and security on the web.
Just look at the rapid increase in VPN usage for Italy as the COVID-19 cases increased. In the case of Italy, each new case sends more people home and more on the internet. In the US, we are hungry for information and are sheltering in place and that place is home with our laptops and phones at the ready.
If you are looking for large audiences on TV and on the internet, now is the time.