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logo main logo dark logo main
  • About Us
    • Our Team
    • Blog & News
    • Podcasts
  • Our Work
  • Our Services
    • Brand Development
    • Content Solutions
    • Graphic Design
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    • Media Planning & Buying
    • Planning & Marketing
    • Public Relations
    • Marketing Research
    • Organic SEO
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  • Industries
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    • Education
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logo main logo darklogo light
  • About Us
    • Our Team
    • Blog & News
    • Podcasts
  • Our Work
  • Our Services
    • Brand Development
    • Content Solutions
    • Graphic Design
    • Fundraising
    • Media Planning & Buying
    • Planning & Marketing
    • Public Relations
    • Marketing Research
    • Organic SEO
    • Website Design & Development
    • Video Production
  • Industries
    • Healthcare
    • Education
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    • Nonprofit
  • Careers
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November 2021

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Finding cures. Saving children. St. Judes.
Blog/One-Minute Marketer

Fundraising Guide in a COVID World

We all have heard remarkable COVID stories of perseverance and achievement. Many of us thought the pandemic would negatively impact fundraising and, specifically, capital campaigns

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By Mark Mathis
November 29, 2021
Virtual Fundraising Event
Blog/Fundraising

Virtual Fundraising: A Hybrid Consideration for Fundraising Events

For some organizations, gone are the days of hosting a one-day, in-person event. Many people now expect a virtual fundraising option to participate in a meeting or fundraising even

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By Melissa Pence, CFRE
November 18, 2021
Reasons Consumers Have Ever Changed Brands
Blog/One-Minute Marketer

Have You Ever Switched Brands?

Have you ever switched brands? Some believe that brand loyalty is going the way of the bag phone. There are 50 ways to leave your lover and one thousand ways to leave a brand. 

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By Mark Mathis
November 18, 2021
Issac Newton Under Apple Tree
Blog/One-Minute Marketer

Sir Isaac Newton Was A Marketing Genius

Noted marketing guru, Sir Isaac Newton, found that there are critical truths to the world of branding, advertising and marketing. He developed laws to describe what is happening in

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By Mark Mathis
November 15, 2021
US Smart Speaker Ecommerce Shoppers, 2018-2022
Blog/One-Minute Marketer

Hey Siri, How Is Voice-Activation Working?

One year ago, I wrote a blog about trends for this year. Remarkably many are right on target. One, to my surprise, is lagging behind all the others: That trend topic is shopping an

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By Mark Mathis
November 11, 2021
Blog/One-Minute Marketer

Drive Right Into the Metaverse with Hyundai

I discussed how the “metaverse” would change how we meet and collaborate in a recent blog post. And for people who have grown up gaming, this will be an easy transition. 

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By Mark Mathis
November 8, 2021
Top Skills for Future PR Success
Blog/One-Minute Marketer

PR Has Never Been More Important

Some believe public relations has seen its best days. In fact, in a recent study, more than 70% of PR pros don’t think the term public relations as defined today will describ

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By Mark Mathis
November 4, 2021
Walmart Connect
Blog/One-Minute Marketer

Familiar Name Becoming a New Media Outlet

When you think about the explosion of media outlets – from advertising, broadcasting, news, print, digital to movies – it does become challenging to know when and where to adve

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By Mark Mathis
November 1, 2021

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