Molly Schmehl Joins AMPERAGE Marketing & Fundraising
Molly Schmehl, CPA, joins AMPERAGE Marketing & Fundraising as the accounting director. “I am eager to work alongside Bryan Earnest and AMPERAGE’s leadership team as we roll
1 in 6.5 People Are Surprised by this Blog Post
For many of us, the internet seems like our No. 1 store. During the pandemic, e-commerce was a lifeline to products. However, you have to keep the data in perspective as you make d
Fundraising Consulting Firm Promotes Jennifer Rubel to Director of Fundraising
Jennifer Rubel has been promoted to Director of Fundraising at AMPERAGE Marketing & Fundraising, a fundraising consulting firm headquartered in Cedar Falls, IA. Jennifer joined
Should We Accept Cryptocurrency Gifts?
According to Yahoo Finance, over 21 million or 14% of Americans own some form of the 10,000 virtual currencies available, such as Bitcoin or Ethereum. These crypto assets or digita
Innovation in a Bathroom Shower
Defining a target audience is difficult. To understand your best audience, you have to think of marketing like a tennis racket: You can hit the ball with any part of the racket, bu
Think Visual with Gen Z
You can’t keep hiding from the fact that Gen Z is here. You can stop complaining about millennials (many millennials are turning 40 this year); you have a new generation acti
Odds and Ends for the Official End of Summer
It has been a gangbuster summer with the country opening up, planes full and people enjoying family and friends again. This is my last blog before the official beginning of fall. S
Why Do People Leave a Review?
Have you ever left a review? I have, and I have to say, when I’m less than happy with the product, I tend to not review. Then I saw this research from Jungle Scout (Marketing
Gifts of Grain Can Be Golden
According to the USDA, there are over 2 million farmers in the United States. Although farmers make up just over 1% of the labor force, it is not an audience to overlook for charit
Is the Cookieless Future the End of Digital?
When we first learned of the cookieless world and that Apple (opt-in option) and Google (Chrome shutdown) would be removing personal identifies (known as cookies), the tech world w