The Color of the Year 2020
Many look to Pantone’s color of the year forecasts as the reigning authority of color for many categories, from household wall paint to kitchen appliance colors.
This year is 19-4052 Classic Blue. It’s a familiar, calming, stable shade of azure. According to Pantone, “Blue, from an emotional, psychological standpoint, has always represented a certain amount of calm and dependability. It’s a color that you can rely on.”
This year, more are jumping into the Pantone color world. There are even sneakers in the Pantone color proudly adorned with the Pantone name. (Cariuma.com to order your own pair.)
Color is an important part of anyone’s brand, but how you stay modern and “with it” also depend on your color choices. For this year, that color is a traditional, classic shade of blue.